Created for Student Unions by experienced and engaging Endsleigh leaders, we’ve created a series of ‘How to’ guides in areas that we have strengths as an organisation. Each guide consists of a manual, a video interview and, where appropriate, a re-usable template.
Endsleigh's 'How to' guides cover:
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1. Guide to induction planning and learning styles
2. Guide to planning an effective marketing campaign
3. An introduction to conducting market research
4. Guide to managing risk
5. Guide to strategic planning
6. Guide to managing projects and new initiatives effectively
Why are we doing this?
We have experts in our business and by using this expertise we believe we can offer a unique package for Student Unions.
Initial feedback has been very positive. Matt Hyde, Chief Executive at NUS emailed us after seeing the first two and said...
“I just wanted to say I thought the first two 'how to guides' were outstanding and a real credit to the company and all who worked on them. Well done and looking forward to seeing the others.
I definitely think this format will deepen engagement with unions and it’s a no brainer to extend this out to clubs and societies staff good practice guides next. “
The ‘How to’ Guide video interviews were filmed at our Head Office in Cheltenham and at the University of Gloucestershire. They feature Endsleigh people who are experts in their fields, providing guidance on the skill set relevant to their role. We also used students from the University of Gloucestershire media centre to film and edit the guides. The experience of working on these films will be a great addition to their CVs and will give them valuable business experience.
This guide will provide you with hints and tips that will enable you to plan a successful induction training period for your new officers and staff.
The guide covers how to put an induction plan together and explores the theory of learning and learning preferences. This theory provides the foundations for the induction plan; it isn’t just about ‘what’ they learn but also 'how' they learn.
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This guide has been written by a Marketing Manager with more than 9 years experience.
The intention isn’t to do the plan for you, but to provide you with the processes you should follow in order to deliver a successful marketing campaign.
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This guide has been written by a Marketing Manager and Customer Insight Manager with more than 15 years experience between them.
In order to ensure that, as a union, you are able to properly represent your membership, it is important that any activities or initiatives you engage in are based on the evidenced needs of your members this is often referred to as an ‘evidence-led’ approach.
The guide is intended to provide a good foundation if you have not conducted market research before. It can also be used as an aid in training.
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This guide provides an overview of how Endsleigh manages risk and highlights the key steps involved in identifying, assessing and managing risk, the principles of which, can be used by any students' union.
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Endsleigh’s guide to strategic planning provides an overview of the processes involved in developing a strategic plan and introduces some useful tools for undertaking this process in practice.
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Endsleigh’s guide to managing projects and new initiatives is written by a project manager with more than 15 years experience of running varied and challenging projects.
Whenever you are planning anything, from a marketing campaign, to a Freshers Fayre, or you simply want to implement your ideas and initiatives more successfully, the principles you will find in this manual will help you to get started effectively, stay on track and achieve the results you want.
We recognise that all students’ unions are different so we have written the guide in a way which will allow you to apply the principles and tailor them to suit your size and your circumstances.
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If you have any technical difficulties viewing the manuals, templates or videos please contact us here. Please leave any other feedback in the comments section on YouTube.